Auto Manufacturers and Applying Green Practices in the Presence of Rivals (The Case of End of Life Vehicles)
نویسنده
چکیده
Fulfilling the legislation pertinent to end-of-life (EOL) products, in addition to sustainability of manufacturers, or license to operation can lead to brands added value and reputation. The competitive advantages of performing the EOL directives need to be assessed in the market framework and the presence of interaction among players. Complying with EOL legislation is necessary for activity in some markets (auto manufacturers of Member States need to meet the requirements of European Union’s EOL Vehicle Directives), however, for the other markets can be a strategic choice (for example, US auto manufacturers in the absence of national regulation for automobile disposal and waste). In this study, we developed a model in order to analyze the strategic choice of auto manufacturers in response to EOL directives as the result of interaction of competitors in the market. We used evolutionary game theory for modeling the game between automakers.
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تاریخ انتشار 2013